News
Roundup
Before we hang up our stockings and call it a year, our favourite moments from the past twelve months.
It’s been a year full of exciting changes, growth, and a plenty of learning, so grab a cuppa and join us for a recap of the highlights that made 2024 one for the books…
Niice 4
Private beta launch
We partnered with brands like Paramount, Fox Entertainment and Wayflyer to launch the very first brand hubs powered by Niice 4.
Product
We shipped a lot of features
2024 has been a year of building a ton of new features and improvements. Here’s a look at what our product team achieved in twelve short months.

1,006
Pull Requests opened
(997 got shipped — the other 9 went to a special place we call “future improvements”)
184,486
Lines of code added
(and 118,400 lines removed…which is a good thing, according to Toby)
Security
We passed our ISO27001 audit
So you don’t have to take our word for it.

Support
We launched our new help center
This one had us questioning our life choices, but hey, it’s live and we’re pretty proud of it!

On The Road
5
Cities visited
For dozens of customer visits, demos, meetups, and one particularly memorable bibimbap

Brand
We established our in-house brand team
And started actually talking about all the cool stuff we’re working on.
People
Our team grew!
Look who’s joined the party…

Conor “The Cardigan” McMullan
Senior Developer
2
New team members
Welcome Conor & Ben!

Ben “Milky Bar” Snelling
Brand Designer




15
Team days
…and at least a dozen debates on where to go for lunch
1,054
Looms
According to Loom, this saved us 3 million meetings. So yeah, we’ve basically solved world peace… or at least our calendar issues.


18,882
Slack messages
Most of them cat GIFs tbh.
Catch you next time round in
2025